And I implore you to reconsider.
But first, a vision …
Last night I had a dream where I was seeing off fellow blogger John Magnet Bell. It was one of those, “see you later, dude … good luck,” moments. I shook his hand and then, off he went in a white Volvo station wagon full of sales DVDs.
Dreams are funny like that. You’re dropped into a scene. No explanation. No resolution. And I’m always like, “where’s the fucking ending?”
Anyway, I don’t see John peddling Sales DVDs by the box, or going to a local chamber meeting to hawk his wares.
John, if you beg to differ, please chime in.
But maybe the dream was my subconscious at work. “Craig, it’s time to start selling stuff on your blog.”
Interpretation: Mr. Bell represented the social web (sorry, John) and the DVDs represented the crossroads.
Well, I might choose to sell stuff on my blog, but digging a little bit, my interpretation of the dream is about the rather bumpy ride of blogging. Whether you’re a woman selling hemlock flutes, a guy giving sage marketing advice, or a small business trying to please the god we call Google, it’s all the same …
It’s hard. Really, really hard.
There is no finish line and you need to kick you own ass every day.
Decision after decision, and there are a lot of people yelling rather loudly, telling YOU what to do.
You might feel like you’re at a crossroads. Or that you’ve simply had enough and think it’s time to say bye bye.
And that’s where we get back to the title of this piece. The appeal.
I beseech you …
Before you give up.
While you’re thinking about the “overwhelm.”
As you drag yourself, kicking and screaming to write another post, record another video, write another email, think …
Think about the thousands of hours spent writing.
Add up the time you spent networking on social media.
The days and weeks that went into crafting your site.
Try and remember why you started in the first place.
THEN visualize yourself seeing something through. It doesn’t have to be an extraordinary task. No! Just think of one major goal accomplished.
One goal. That’s it.
Now, write down that one goal again. Embed it in your noodle. Think big, but act small.
In fact, teeny, tiny baby steps are the only way to make “it” happen. Trust me, I’ve been around the block.
But PLEASE. Do. Not. Give. Up.
I’ve been reading post after post lately from many fine peeps in our kingly blogdom. Posts about throwing in the towel, saying “Sayonara,” “Adios,” “Auf Wiedersehen.”
I DON’T LIKE reading these posts.
I hate them. Not because I’m disgusted with the authors, no! I just think so many are sick of the race and so overwhelmed. But that’s the problem – many see this blogging thing as a race, a competition, where the only way up is to be on every list, consume ever email, every webinar, and spend bookoo bucks attending yet another conference.
This is not a race and you do not, should not, under any condition try to emulate someone else you see as super successful. Trust me, there’s a lot of smoke and mirrors in this realm and not everyone is being 100% honest. Plus you can’t just emulate success and expect it to work.
Jamie wrote a great post about telling the world to shut up. It’s an uplifting piece because it’s about finding YOUR way, something I preach ad nauseam.
And, that’s what I’m doing today. Preaching, because I feel rather preachy today.
Forget the noisy world around you.
Get out of the social media bubble for a few days.
Stop following. Stop consuming. Start doing.
Do it your way.
But don’t give up. K?
That’s all I have to say.
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- Your 3 Step Process to Surviving and Thriving the Fickle Realm of Social Media - July 10, 2014
- How Do You Become a Successful Blogger? (4 Answers that Might Surprise You). - June 26, 2014
- The Beautiful, Empty Cup of Blogging - June 11, 2014
- Why Small Businesses Hate Content Marketing (and What to Do About It) - June 4, 2014
- My Breaking Out Mission (and Why I Need Your Help) - May 28, 2014
- The Entrepreneurial Mindset and What it Means to You - May 21, 2014
- Four Content Marketing Lessons from Anthony Bourdain - May 15, 2014